Perhaps that's kind of fitting for a collection dedicated to the preservation of Old World Folklore, with a particular emphasis on the Macabre. It marks the books as having a literary debut that's fitting to the way in which they were constructed, with just as much patient care in terms of scholarship, as much as the regular necessity of story craft. What happened is that one kid somewhere in the United States would see the first volume on a bookstore shelf somewhere, or tucked away in the stacks of the local school library, and the very first thing that got their attention was the book's cover art. Here's the part where I have to pause and give a detour for a bit. Partly that's because I'll get flamed into oblivion if I don't. And also it's because there's really no longer any way you can separate Schwartz's text from the illustrations of Stephen Gammell. The first thing about that initial volume in the series that jumps right out at the viewer is the sight of a decaying human skull with bits of flesh still hanging onto it, including a set of very devious looking eyes, which peer out at the reader with an equal sense of menace and invitation. It's a real "Step into my parlor, said the Spider to the Fly" type moment. You can tell right away that Gammell's grotesque cover mascot is there to beckon the reader in, and also deliver one hell of a fair warning in just that one, single side-eye glance. This book ain't here to hold you hand, folks.
That cover is letting you know that it means nothing other than dead serious business. It's here to entertain ya, if you'll let it. Heaven help you, however, if ever think it's there to hold your hand. If that's what you're after then you're in the wrong place, my friend. You'd better leave, because what's waiting for you in the pages beyond the cover is nothing less than on ongoing gallery of fresh nightmares, each of them brought to a wonderful, ghastly sort of half-life through Gammell's pen and paint brush in combination with Schwartz's stories. In a fitting irony, it is the words of the books most virulent critic, Sandy Vanderburg that sums it up best. In a Chicago Tribune article, Vanderburg is quoted as saying, “If these books were movies, they’d be R-rated because of the graphic violence (web)". To which all I can say, looking back on those thoughts today is, "Ma'am, take my word for it. I can only wish that's the kind of final product we got out of those books". By all rights any decent adaptation should gear itself more towards the Tales From the Crypt and Creepshow crowd. It shouldn't be concerned with catering to the Young Adults, and should instead focus on the actual mature content of the folklore that Schwartz crammed into each volume. I'd even go so far as to argue the fact that any decent adaptation of this material would have to veer into a hard R rating is one of the strange glories of the book's success.That's because while it might have been Schwartz's intention to cater to the Pre-Teen demographic, in order to do so, he relied on series of ancient folktales whose roots and origins are anything but child friendly. The fact that some parents likely told such stories to actual children as far back in the Middle Ages says more about how our ideas of what is appropriate for young audiences has changed, more than it does about the content of the tales themselves. Still, that's how it all began, with some kid somewhere deciding to be brave enough to pick that first installment off the shelf, with the skeletal head grinning at you like the Crypt-Keeper waiting for you to take a peak into a dark and twisted other world. The kid would then come away so impressed that he'd then go out and share the text with his friends on the playground or at their after-school hangouts. Those friends would then see what he was talking about, and come away just as frightened, and therefore delighted as that first lucky audience member. From there, everything about the series just grew, until it's become the beloved staple of 80s and 90s childhoods that it is today. What I don't think gets enough appreciation as it should, however, is the amount of scholarship that Schwartz placed into those updated collections of ghoulish folklore. Hence this article's efforts.
What I'd like to do is mix things up here, not by a lot, just a little. There may be a few elements of the regular review style in this essay, where it seems appropriate. However the main focus will be on revealing the hidden qualities of learning that Schwartz brought to bear upon his stories. A better and fuller understanding of this collection of ghastly tales is helped a great deal by keeping in mind that it's not just a work of fictional artistry, but also that of folklore, proper. It means there's an extra layer of strategy at work in these books, one that perhaps offers an overlooked explanation for why they've lasted so long. One that goes beyond the usual fan reactions of just praising Gammell's warped, yet admittedly brilliant art style. This is a perspective that keeps in mind the pedagogical aim that Schwartz had for his collections. He meant them to be as much as learning as a frightening, and entertaining experience. It's what explains the most unique feature of all three books. These have got to be the sole YA short story series I'm aware of that have actual scholarly footnotes attached at the end of each volume. In the back of all three entries is where readers can join Schwartz as he dons his professor's cap, and tries to see how well his audience has been paying attention to the folk studies aspect of his efforts. The dearth of commentary here isn't encouraging on that score.
It tells me that no one is taking seriously the goals Schwartz set out for himself in writing this series. He wanted to see if it was possible to find a way to make learning about folklore fun for kids. His big light bulb idea was to realize that at least there was a chance this could be done, provided the lesson plan was packed into the kind of entertainment that kids loved to interact with. His genius move was in realizing just how much kids love to be spooked by a good scary story, and how well this insight jibed with the kind of tales from old times that he'd collected in his job as a folklorist. What better way to get kids interested in all of this quaint and curious forgotten lore than by repackaging them as a book of Horror stories. In some ways, this also means that the very cause of the books' success has also been somewhat of an undoing for the purpose it was meant to serve. The twin strengths of Schwartz's skills as a natural storyteller combined with Gammell's Inspired sense of the nightmarish means it's always these two elements that anybody remembers nowadays about the books. This state of things tends to hold true even for those of us who've still kept ahold of our old, battered, yet well loved childhood copies from elementary school. That's not to say this isn't without reason, just that we're missing the full picture, here.




